KPIs Explained Without Buzzwords
Understand KPIs, key metrics that truly matter for achieving goals, versus metrics that do not drive real results.
Contributions
Every accepted correction to this page is recorded with the exact change, so readers can see how the page improved over time.
-
Corrected 2 minor citation errors: Kaplan and Norton's real Balanced Scorecard research on leading/lagging indicator cascades had an unverified precise timeline added (a specific '6 months, 12 months, 18-24 months' cascade and '12 to 18 months in advance' prediction window that could not be verified in their real published work, though the underlying causal-chain concept is real); and the Wells Fargo scandal's credit card figure was corrected from 500,000 to the real, documented approximately 565,000 unauthorized applications.
What the page claimedArticle added unverified numeric precision to a real research concept and slightly understated a well-documented statistic.
What was correctedSoftened the Kaplan-Norton cascade to describe the real general pattern without the included an unverified timeline; corrected the Wells Fargo credit card figure to the real approximately 565,000.
Why: This was one of the cleanest articles in the batch - the Kaplan/Norton Balanced Scorecard, Andy Grove/Intel OKR history, Steven Kerr 1975 paper, Deming, the 85 million 2016 fine and billion 2020 settlement, the NHS waiting-time gaming, and Google's 1999 OKR adoption all verified as accurate.
View the full record →