Salone del Mobile + Fuorisalone: The Operational Handbook for Milan Design Week's Dual-Track Exhibition Architecture
Published by Exhibition Stands EU
Exhibition Stands EU article, fact-checked and corrected.
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Before
occupying ~230,000 sqm at FieraMilano Rho with 2,500+ exhibitors, 700 young designers at the SaloneSatellite parallel exhibition
Afteroccupying approximately 174,000-230,000 sqm at FieraMilano Rho depending on edition, with 1,900-2,500 exhibitors and 600-700 young designers at the SaloneSatellite parallel exhibition
Why: The stated current scale overstates recent editions. The 2024 edition (per the article's own historical table, the most recent full edition) drew approximately 174,000 sqm, approximately 1,900-1,950 exhibitors, and 600 SaloneSatellite designers, not 230,000 sqm / 2,500+ exhibitors / 700 designers.
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