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The Mere Exposure Effect: Why Familiarity Breeds Liking
Correction Concepts

The Mere Exposure Effect: Why Familiarity Breeds Liking

Corrected by Emir Baycan · on When Notes Fly · 11 July 2026 · View published page ↗

The mere exposure effect explains why repeated exposure to a stimulus increases liking, from Zajonc's classic 1968 experiments to advertising and music.

Factually incorrect

Changes accepted

1 edited

Computed from the content the publisher accepted, line by line. Neither the contributor nor CitePep writes this diff by hand.

edit
−Zajonc himself articulated this account in a 2001 review published in Psy…
+Zajonc himself articulated this account in a 2001 review published in Cur…

Why this is better

Verified live: both journal names are already correct in body text and bibliography. The FAQ mentions Zajonc's 1968 paper and the Kunst-Wilson & Zajonc 1980 study (both legitimate, unrelated citations) and the Moreland & Beach 1992 study without naming a journal, so no fabrication was present there requiring a fix.

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