Full edit: Making Memorable Presentations That Stick
Correction by Emir Baycan · accepted 11 July 2026
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Every change in this contribution, computed from the content the publisher accepted on 11 July 2026. Changed words are highlighted.
−A 2014 study by Suzanne Shu and Kurt Carlson published in Marketing Science found that three claims were perceived as more persuasive than…
+A 2014 study by Suzanne Shu and Kurt Carlson published in Journal of Marketing found that three claims were perceived as more persuasive…