Full edit: The Decoy Effect: How Choices Influence Your Decisions
Correction by Emir Baycan · accepted 11 July 2026
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Every change in this contribution, computed from the content the publisher accepted on 11 July 2026. Changed words are highlighted.
−published a comprehensive replication study in 1999 in the Journal of Marketing Research
+published a comprehensive replication study in 1999 in Psychology and Marketing